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The process of getting a film from idea conception into theaters or streaming platforms can be long and drawn out. Idea development, getting studios and investors on board, attaching on-screen and behind-the-scenes talent, filming, editing, and promotion. That only scratches the surfaces. One part of the process that some films take part in is test screenings. These early previews of a movie give filmmakers the chance to take the overall temperature of their project before it gets released to the masses.
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